I’ve worked as a marketing leader across FMCG, omni-channel retail and DTC lifestyle sectors, including Cadbury, L’Oreal, Levi Strauss, lastminute.com, Boots, Weight Watchers, Experian, General Mills, ABF, London Business School and abrdn. I’ve held...
What do we mean by Life Force Brands? Prana means ” Life Force” in Sanskrit. We define Prana Brands as those that are a “Life Force” for their customers, adding value consistently at each touch point. These are the brands that consumers want to engage with and people...
