Sep 10, 2024
Like me, you may have read last week, linked to the Oasis ticket sale debacle, that “the 1990s are to Gen Z much as the 1960s were to Gen X” (Jo Ellison in the FT). Apparently “they think of the 1990s as a simpler time, before social media, when people were more...
Apr 22, 2023
I’ve worked as a marketing leader across FMCG, omni-channel retail and DTC lifestyle sectors, including Cadbury, L’Oreal, Levi Strauss, lastminute.com, Boots, Weight Watchers, Experian, General Mills, ABF, London Business School and abrdn. I’ve held...
Aug 29, 2017
What do we mean by Life Force Brands? Prana means ” Life Force” in Sanskrit. We define Prana Brands as those that are a “Life Force” for their customers, adding value consistently at each touch point. These are the brands that consumers want to engage with and people...
Jul 25, 2017
TOUCHNOTE In a nutshell Founded in 2008 by Raam Thakrar and Paul Burdin. Raam wanted to send photos of his kids easily and quickly to family members. The existing methods felt like a real mission so he founded TouchNote with his childhood friend Paul. TouchNote is now...
Jul 20, 2017
PLENISH In a nutshell (excuse the pun) Plenish Juices were founded in 2012 by Kara Rosen who started whizzing up vegetable packed juices in her kitchen as a personal health boost following a long period fighting illness. Kara was frustrated by the lack of organic...
Jun 19, 2017
BLOOM & WILD In a nutshell Founded in 2013 by Aron Gelbard and Ben Stanway Bloom and Wild has redefined the traditional flower delivery experience and is quickly becoming the UK’s leading alternative to established online flower companies Stated to have grown at +...
